Product Strategy
Every product should have a strategy that should be mostly done before development begins. Unfortunately, many people mistake just identifying a few parts of the strategy and then jumping into development. Only later, when the product does not sell, does the organization goes back and try to figure out the plan.
A strategy or a plan for our product for a specific market or markets is the product market strategy, whose checklist is:
Overview
Every product should have a strategy that should be mostly done before development begins. Unfortunately, many people mistake just identifying a few parts of the strategy and then jumping into development. Only later, when the product does not sell, does the organization goes back and try to figure out the plan.
Mission, Vision, Values
The first step in building a product is to define the mission, vision, and values of the product. These are the guiding principles that will help you make decisions about the product and the company.
Discover
2 items
Plan
1 item
PMF
3 items